Skills: 

10+ years of advertising sales and marketing – including 8 years in Digital Media; expertise in Microsoft Office: Excel, Word, PowerPoint, Publisher and Microsoft Client Relation Management Tool; intermediate skills in PhotoShop and HTML and PHP editing; proficiency in 3^rd-party research and analytics tools – Comscore,Web Trends, Media Audit, Comet and OAS

Education:      

University of California,

Los Angeles (UCLA)

Sept. 1989 - June 1994

Bachelor of Arts, English  

Center for Sales Strategy

3R Selling Course Certificate and 3R Selling Pro Course Certificate

Experience:

Comcast Spotlight - Advanced Media Sales Lead/CRM Training Lead

 Albuquerque, New Mexico - August 2009 – Present

Increased sales in 2010 by 212% over the prior year; 150% to budget in 2010 - #1 in the Region

• Train area sales representatives in the areas of Internet advertising, SEO  and Search Engine Marketing as well as Comcast Advanced Media products – Video on Demand, Comcast web properties and CRM tools
• Assist sales representatives in closing Internet sales
• Management of Internet campaigns – coordinating production, tracking, campaign analysis and optimization and online inventory management
• Production of In-Banner Video ad units and customer splash pages
• Development of training materials and sales proposals

Coldwell Banker Legacy -Associate Real Estate Broker/Realtor                                                    

Albuquerque, New Mexico- September 2007 – August 2009

• Averaged more than $200,000 in residential real estate sales per month

Denver Newspaper Agency (Interactive Group) – Digital Marketing Consultant/Contractor

January 2006 – September 2007

• Development and execution of online marketing strategies 

• Creation of copy and concepts for print and online ads, media kits, sales letters/presentations, online sweepstakes and email marketing

Tribune Interactive (Los Angeles Times) - Marketing Specialist

Los Angeles, California-Aug.2000 – Jan. 2006

• Played an integral role in the launch of required registration on latimes.com through promotion and advertising, resulting in more than 3 million registered users on the site
• Lead the promotion of advertorial sites for the Miller Brewing Company that earned an @d:tech Award for best Web site in 2002
• Managed the content and production of media kits, sell sheets, Web content, and print advertisements
• Negotiated cross-promotional partnerships with AEG, Miller Brewing, and various Los Angeles Times divisions
• Managed trade shows and consumer events to reinforce brand image